Universal Orlando Research Services

A Universe of Consumers Right At Your Fingertips

Universal Orlando Resort's Consumer Research Services team gives you the chance to talk to over 12 million visitors for one-on-one interviews, focus groups, computer administered surveys and other research projects! Our experienced, professional team of full-time project managers and interviewers will help you get your next project done quickly, carefully, and within your budget.

Conduct your next research project at Universal Orlando for:

Chance to talk to 12+ million consumers from around the world.
Great penetration of local, domestic and international Orlando visitors.
High daily traffic volume throughout the year means projects get done quickly.
Incredible variety of private facilities for focus groups, interviews and computer surveys.
Experienced, well-trained and very carefully supervised interviewing/recruiting team.
Professional and attentive project management team.
Reasonable rates that will fit your project budget.
...and of course fantastic on-site lodging, dining and entertainment options when you come visit!

Services & Capabilities

Research Services is the team of people at Universal Orlando Resort responsible for collecting, analyzing and reporting on consumer research data related to Universal Studios Florida and Universal's Islands of Adventure theme parks, Universal CityWalk, and the three deluxe on-site hotels.

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The Universal Orlando research staff includes experts in attraction, restaurant and hospitality research. We have an experienced, well-trained field research team, a mystery shopping team, as well as project managers and analysts capable of taking on just about any data collection project. To learn how Universal Orlando can help you with your research projects contact us at (407) 224-3745.

Universal Orlando Resort is one of the largest theme parks in the world. Located in Orlando, Florida, Universal Orlando welcomes millions of visitors each year who come to enjoy theme parks, shopping, dining, evening entertainment and family fun. Universal Orlando's Consumer Research Services team offers a wide variety of research related services including in-park intercepts, mystery shopping and research consulting services to a variety of internal and external clients.

or call (407) 224-3745

Consumers & Park Guests:

Would you like to participate? Are you interested in taking surveys, participating in focus groups and sharing your opinions about new products in exchange for fun incentives? Join our research panel.